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Last year was the year that butter boards, pink sauce, nacho tables and superfood powders were trendy on social media.

And now it seems that Spam is, shockingly, cool again. 

The canned meat has undergone a cultural reinvention and social media users are giving their verdict on the 'delicacy'.  

Surprisingly, the block of meat is a trending ingredient on and users on the site are partaking in a weird trend w

Jack Sherman, who goes by @culinaryjack, posted a video of him trying it for the first time

People have also been finding new ways to cook with canned classics; #Spamrecipe has 10.3m views on the platform, and #Spam has 3.5 billion. 

With people looking for new ways to cook food for less, as the cost-of-living crisis continues to place a strain on grocery budgets across the country, Spam's come up top.

This tinned food has something of a renaissance - particularly for ingredients that can be expensive, such as tropical fruit or fish.

When Spam first hit the shelves in the UK in 1941 during the Second World War, it contained nothing more but pork shoulder, chopped ham, water, sugar and sodium.

It was marketed as a time-saver and a food for any meal: https://www.difacomputer.com/ Spam and eggs, Spam and beans, spaghetti, macaroni and crackers...

and even Spamwiches. 

As a consequence of World War II rationing and the Lend-Lease Act, Spam was sold in the United Kingdom. Margaret Thatcher even later referred to it as a 'wartime delicacy.' 

Spam sales in the UK also hit a record high as people loaded up on food during the pandemic, with sales rocketing 4.2pc in 2021. 

Made in the US by Hormel Corporation, it was first releaed in 1937, and is now currently available in 44 countries throughout the world. 

But the canned meat rather fell off the radar...

until recent years.

From trying Spam for the first time and filming their reactions to full on mukbang's, social media is loving the meat.

Jack Sherman, who goes by @culinaryjack, posted a video of him trying it for the first time.

In a video which he captioned 'I tried spam,' he gave an honest review following a taste test.

Visibly shaking as he put a spoonful of the meat in his mouth, he said: 'Ok here goes nothing...

oh it smells like cat food.

'Oh, very salty. It tastes like it smells and it smells awful.'

He then fried the spam for a second go, and after giving it a quick taste he said: 'The consistency has almost a slimeyness to it,' as he concluded that 'spam might not just be for me.'

While it was not quite up to his taste buds, users advised he try the canned meal again and prepare it a different way.

One person wrote: 'Slice it and fry it and put it on a sandwich with cheese, mayo, mustard and lettuce.'

And another said: 'Spam fried rice.

Cube it up and fry it and be good at making fried rice already.'

A third person simply recommended: 'Cube it, mix it with eggs.'

Meanwhile, other social media users have filmed themselves 'Eating a whole can of cold spam in one sitting,' just as user @beewinss has done - racking himself over 5,000 views.

Users commented below the video that they 'could never' eat this, as another said: 'I ate to much spam when I was a kid I'd cry if I'd ate that much.'

While TikTok user @_butter_dawg_ has posted numerous videos of himself implementing the canned delicacy into his diet.

In one clip, he shows his users what a carnivore eats in a day, which included an iced donut made from Spam - complete with sprinkles and sour cream icing sugar drizzled on top.

And social media users were left shocked that he ate the spam in this way, with one person writing: 'He needs serious help'.

Another commented: 'Hard to watch and hard to hear'.

Another user, @hahaveryfunneman, was left shocked that the food has 'too much sodium' in it - despite filming himself spooning the whole thing out of the tub like ice cream.